IECA Responds to Rick Singer’s Sentencing

IECA responded to today’s sentencing of Rick Singer, mastermind of the “Operation Varsity Blues” college admissions scheme, which has included the conviction of more than 50 people.

While Singer’s wrongdoing has resulted in a jail sentence today, and both parents and athletic directors have been similarly found guilty, these punishments have not resulted in fixing the many problems vexing college admissions.

“The Varsity Blues scandal led colleges to review their admissions systems to make sure they were ethical and upstanding, but the broader issue of opaqueness continues to plague the college application process—and result in heightened student and parent anxiety,” said Mark Sklarow, CEO of IECA. “While we applaud the court for bringing Rick Singer to justice, we continue to advocate for greater transparency in admission criteria from college admissions offices.”

The steep decline in college acceptance rates further heightens the anxiety levels of students and families. With many colleges moving to test-optional admissions due to the pandemic, the pool of applicants has grown, and acceptance rates have fallen to record lows for many colleges and universities: most recently 3.19% for Harvard, 8.56% for Rice, and 9% for Tufts, among others.

Adding to this, access to college advising is unequal across the country and particularly strained in urban and rural public high schools, where the average student-to-counselor ratio is 455:1 and more than 700:1 in some areas. This leaves school counselors overburdened and students under-resourced.

How IECA Assures Parents the Highest Ethical Standards in College Advising

Independent college advisors who seek to join IECA go through an extensive application process designed to assure the public that unlike Singer, the advisor they are working with is knowledgeable, competent, and ethical. They must have a master’s degree (or equivalent), at least three years of admissions counseling experience, experience working with scores of students, and have visited 50 campuses before they can be considered for professional membership. In addition, all members must agree to abide by IECA’s Principles of Good Practice and submit their marketing materials for review to ensure they accurately reflect the independent educational consultant’s role.

IECA members sign an annual pledge that governs their interactions with colleges, students, and parents. They agree to avoid any action that distorts or misrepresents a student’s record or interferes with a university’s ability to accurately evaluate a student. Because IECA consultants are committed to the highest ethical standards of practice, families find that IECA members have the student’s best interest as their sole focus.

Recent years have seen tremendous growth in the independent educational consultant profession, with IECA’s membership now totaling more than 2,600 consultants in almost every state and 41 countries around the world (reflecting a 60% growth since the Varsity Blues scandal broke). Throughout its growth, however, it’s adherence to the highest standards in ethical, student-centered advising has remained unchanged.  According to Sklarow, “Our growth is a testament to the public’s reaction to the Varsity Blues scandal. Parents wanted a way to be guaranteed that their IEC was both capable and earnest in finding the best possible college or university for their child.”

Sklarow continued, “Our members are ethical, compassionate professionals who dedicate their careers to advising students and families on their individual paths to success. They focus on the unique student’s needs to help them have a successful experience wherever they choose to attend college.”

How IECA Members Help Students and Families Navigate College Admissions

Families who choose to work with an IECA member educational consultant to navigate the college admissions process benefit from the consultant’s expertise, professionalism, and unbiased viewpoint to find the best-fit college for their student.

IECA members have extensive, firsthand knowledge of colleges—gained from touring dozens of colleges, meeting with admission officers, and conducting their own research. An IECA member consultant offers individual attention, spending hours with each student and their family to learn the student’s personality, interests, qualifications, and aspirations.

Combining their vast knowledge and their understanding of the specific student, IECA member consultants then help find the best-fit colleges for the student—those that provide the best environment for the student’s academic, social, and personal growth and meet the student’s financial needs. An IECA member consultant walks the student and family through each step of the college application process, meaning reduced stress and anxiety for the student and family.

IECA members believe there are many great postsecondary options for every student, and no student should be made to feel that they must become something they are not to get accepted. Being and presenting one’s authentic self and demonstrating one’s own talents and abilities is a way of ensuring the right college fit. This is central to what an ethical independent educational consultant does.

IECA Advocates for Religious Tolerance and Inclusion

IECA advocates for religious tolerance and inclusion and condemn all forms of antisemitism, extremism, hate, and bigotry. We believe no one should feel attacked or marginalized because of their religious beliefs, and that every student, family, and colleague should be treated with kindness, acceptance, and respect.

Disturbingly, antisemitism remains a persistent and serious problem in the US and globally. The Anti-Defamation League (ADL) reports that attacks on Jewish people and sites in the US were committed at record high levels in 2021, including hundreds at colleges and universities. We at IECA are deeply troubled by this intolerance and offer our support and empathy to our Jewish students, families, members, and affiliated professionals.

IECA is committed to helping families of all backgrounds have access to skilled and ethical academic or therapeutic guidance and to creating a diverse, equitable, and inclusive community. We welcome all individuals, regardless of age, citizenship status, culture, disability, ethnicity, gender identity or expression, learning differences, national origin, race, religion, sexual orientation, and socioeconomic status. Our work to promote equity, fairness, and inclusion must be constant.

We urge our members and colleagues to recognize and respond to instances of antisemitism, bigotry, and hate. Here are resources to help you take action today:

As leaders in education, we have an opportunity to model leadership that is focused on unity, support, and action. We must do our part to build a more tolerant, inclusive, and socially just society.

Introducing the AXS Companion to the Common Application

The AXS Companion is now available for college-bound students to use!

College enrollment continues to decline while barriers for under-resourced students grow—but the AXS Companion to Common App, a new initiative by IECA, in partnership with Oregon State University, aims to reverse this trend by supporting these students as they begin their college journey.

Applying to college is already a complex and often stressful process, and first-generation, low-income, and underrepresented students of color have faced even greater hurdles to college during the pandemic: reduced or no access to college and school counselors; limited opportunities to access information and resources due to school closures; and a lack of familiarity with the US college and financial aid application processes within their families.

According to Common App, approximately one-third of their million-plus annual applicants are first-generation students. These students are more likely to create Common App accounts without submitting applications because they “often lack familial and school-based guidance on how to navigate the complex admission waters,” according to a recent article on BestColleges.com. It continues: “Just last year, about 700,000 seniors who opened Common App accounts never completed an application.”

Seeing this disparity in access to higher education, a group of IECA members set out to make a change. The result is the AXS Companion, a free online resource that aims to improve access and clarity for under-resourced students who lack college counseling support. Through detailed videos, the AXS Companion walks students through each step of Common App from beginning to end. Alternatively, students can watch an individual section’s videos to understand how to best respond to that section based on their circumstances.

View this video to see samples of the AXS Companion and to learn more about the project:

How the Project Came About

Several years ago, Maite Halley, an IECA member who has been a leader in the association in several capacities, envisioned this project as live workshops to support under-resourced communities. During COVID-19, Marilyn O’Toole, IECA member and liaison to Common App, asked Common App leadership if IECA members could pivot and develop step-by-step videos for the initiative instead.

With Common App’s approval, O’Toole then engaged Jon Boeckenstedt, vice provost at Oregon State University to discuss solutions to store and organize the video resources. This evolved into the collaborative framework of Oregon State University Ecampus building the platform, with IECA providing the content.

Left to right, clockwise: IECA members Jeffy Levy, Marilyn O'Toole, Pat Smith, Ibrahim Firat, Sylvia Jackman, Louise Franklin, and Jennie Kent.

Over the last eight months, many IECA members have worked tirelessly on this project, including: Ibrahim Firat, Louise Franklin, Carolyn Gelderman, Anne Holmdahl, Sylvia Jackman, Amy Jasper, Jennie Kent, Jeff Levy, Janae McCullough-Boyd, Marilyn O’Toole, Chantal Paiewonksy, Veena Rao, Pat Smith, and Juan Camilo Tamayo. These dedicated members produced the project content, which included writing and editing curriculum and scripts, as well as recording audio and video for 50+ modules for each section of Common App. Additionally, they called on experts in various fields to support their efforts, and created modules that provide financial aid guidance, essay suggestions, and admissions officers’ advice. The project creators chose the name The AXS Companion because of the double entendre: improving student access through the collaborative axis of higher education and IECA. The AXS Companion was introduced at the IECA 2022 Spring Conference in Philadelphia and is launching on September 1, 2022.

IECA is grateful to the members of the Oregon State University Ecampus who trained our colleagues to audio and visually record each section and then edited hours of their recordings, adding animation to make the directions and guidance clear. In addition, thank you to the engineers, graphic designers, animators, and project managers who have worked tirelessly to create this invaluable resource. 

Pictured above (left to right, clockwise): IECA members Jeffy Levy, Marilyn O’Toole, Pat Smith, Ibrahim Firat, Sylvia Jackman, Louise Franklin, and Jennie Kent.

How to Navigate Vaccine and Mask Mandates with Your Students and Families

More than 18 months into the pandemic, COVID-19 continues to impact the landscape of college admissions and how life on campuses looks these days. With mask and vaccine mandates varying across the country—as well as the responses to them from prospective students and their families—many IECA members are looking for suggestions about how to guide parents and students through this tumultuous time. IECA Secretary/Treasurer Ibrahim Firat (TX) offers this perspective and advice.

Stay Informed about a College’s Mandates and its Political Climate

Our office is staying informed about college mandates/requirements by reaching out to current and past students (who are in college now) to hear what they are experiencing; reading the Chronicle of Higher Education’s up-to-date information about colleges’ vaccine mandates and other requirements; and staying in touch with admissions office contacts.

We rely on current/past student feedback, online forums, student-published media (newspaper, radio, podcast etc.), events on campus, and faculty-led research/publications to keep our pulse on the political climate of the college.

Provide Context for Vaccine Mandates

Just as size, location, academics, etc. are factors to decide where to go to college, so are rules/regulations/mandates. Vaccine mandates are not new, however; certain vaccines (i.e. meningitis) have been required by colleges for some time, so we start by reminding that this has been around. Secondly, we remind parents that their college-bound student is (or by the time they go off to college will be) 18+/adult and that it really is their decision to further pursue discussions with the school about mandates. Thirdly, colleges have been providing religious and/or health-related exemptions to mandates and that they can look into these options if necessary/applicable.

Continue to Guide Students and Families According to Best-Fit

There is a fine line between making this issue political and scientific versus completely college admissions or fit related. We do not get into the politics or the science of it as we are NOT the experts in those areas. We do get into the factors of selecting the right-fit college for the individual student/family’s values, and if certain school’s mandates are against those values, then it is simply an X rather than a checkmark next to that factor and we treat it as such. For some people, that X means everything; for some people that X is just another factor that may not fit them (i.e. size of campus/class size) and it may be okay.

College life on campus is shifting from all angles (i.e. living, dining, political climate, frats/sororities, etc.). How can we support families who are trying to find the best-fit college in this dynamic environment? It is a challenge, given that we still cannot visit most universities in person to gather updated info and get a feel for these “vibes.” But we must use the resources available to us to find the college that best matches the student’s educational, social, professional, and personal growth.

Ibrahim Firat, Firat Educational Solutions, LLC, can be reached at [email protected]

IECA Responds to Netflix Varsity Blues Docudrama and Anxiety Permeating the College Admissions Process

In response to the forthcoming Netflix docudrama “Operation Varsity Blues: The College Admissions Scandal,” IECA commends its members commitment to the highest standards in ethical college advising while calling for greater transparency in the college application process.

The Netflix film takes a deep dive into the 2019 college admissions scandal, dubbed “Operation Varsity Blues,” involving a criminal conspiracy to influence undergraduate admissions decisions at several prestigious American universities. The scandal led to more than 50 high-profile arrests, including actresses Lori Loughlin and Felicity Huffman. The conspiracy was arranged by William “Rick” Singer, who claimed to be an educational consultant and used millions of dollars from wealthy parents of college applicants to fraudulently inflate entrance exam test scores as well as bribe college coaches and administrators.

While the Varsity Blues scandal exposed the specific efforts of wealthy, privileged parents to ensure their children’s admission into the nation’s top colleges, it brought to light broader problems in the college application process:

  • Access to college advising in high school is unequal across the country, and particularly strained in urban and rural public high schools, where the average student-to-counselor ratio is 455:1 and more than 700:1 in some areas. This leaves school counselors overburdened and students under-resourced.
  • Colleges have become increasingly opaque in their admission criteria.
  • College acceptance rates continue to decline, partly due to the increase in applications, leading to heightened anxiety levels among students and parents.
  • Sophisticated modeling means computers play an outsize role in college admissions, minimizing the personal stories of students and admission counselors.

How IECA Members Help Students and Families Navigate College Admissions

Since its founding in 1976, IECA has been the leading voice in putting students first in the college admissions journey. IECA and its members work to assure families understand the drivers in college admissions and help them navigate its complexities in order to find a “best fit” college that meets a student’s unique set of academic, social, financial, and career needs.

“IECA members are ethical, compassionate professionals who dedicate their careers to advising students and families on their individual paths to success” said IECA CEO Mark Sklarow. “Our members focus on the unique student’s needs to help them have a successful experience wherever they choose to attend college.”

IECA members believe there are many great postsecondary options for every student, and no student should be made to feel that they must become something they are not to get accepted. Being and presenting one’s authentic self and demonstrating one’s own talents and abilities is a way of ensuring the right college fit. This is central to what an ethical independent educational consultant does.

IECA members offer an unequalled level of expertise, competence, and professionalism. Potential IECA members go through an extensive application process. They must have a master’s degree (or equivalent), at least three years of admissions counseling experience, experience working with scores of students, and have visited 50 campuses before they can be considered for professional membership. In addition, all members must agree to abide by IECA’s Principles of Good Practice and submit their marketing materials for review to ensure they accurately reflect the independent educational consultant’s role.

IECA members sign an annual pledge that governs their interactions with colleges, students, and parents. They agree to avoid any action that distorts or misrepresents a student’s record or interferes with a university’s ability to accurately evaluate a student. Because IECA consultants are committed to the highest ethical standards of practice, families find that IECA members have the student’s best interest as their sole focus.

We Believe

With a new docudrama on the Varsity Blues Scandal coming out this month on Netflix, as well as potential legislation impacting independent educational consultants (IECs) in several states, the IECA Board recognizes that the general public may not understand what IECA is and what guides our actions. These “We Believe” statements are meant to complement our mission and values and demonstrate IEC’s ongoing commitment to all young people.

1) We believe all students should have access to individualized educational guidance that will help them achieve their goals.

2) We believe independent educational consultants should act respectfully, honestly, compassionately, ethically, and professionally with every student.

3) We believe in the potential of all students regardless of cultural, religious, racial, ethnic, socioeconomic, gender, sexual orientation, unique needs, or learning differences.

4) We believe that education should be available and affordable to all families.

5) We believe independent educational consultants are uniquely equipped to guide and support students toward their personal, academic, social, and professional goals.

6) We believe in the power of education to widen opportunities for everyone which will ultimately improve society for all.

 

2020 Rankings Released: What Colleges are Looking for in Applicants

by Mark H. Sklarow, CEO, IECA

For more than 20 years, the Independent Educational Consultants Association has surveyed its member college admission experts to determine what colleges want to see in their applicants, creating a ranking to assist students and their parents in understanding how college applicants are reviewed after submission. Of course, all colleges are different and IECA members can be particularly helpful in understanding those variances.

Among the key 2020 findings:

• While grades are important (#2 in rankings), colleges want to see students challenging themselves, willing to risk perfect GPAs by taking courses that will demonstrate a willingness to take chances, including AP and IB coursework (#1).

• Despite all the talk about “test optional,” scores on standardized tests like the SAT and ACT remain critical (#3).

• Extracurriculars rose to their highest level ever in the IECA rankings (#4), but colleges look for a long-term, passionate, authentic involvement in one or two activities whether in or out of school. No one is impressed by a long list of tangential clubs. In fact, jumping two spots (to #6) this year: demonstration of leadership within those chosen few activities.

• Essays remain important and are even more important at smaller colleges. But students misunderstand their role. Yes, clear and cogent writing matters, but a great essay is one that tells a story, giving insight into a student’s unique personality. There’s a great saying—no one else should be able to write the essay you submit for admission.

• Coming together are four items that speak to the question: what can YOU do for US? Colleges wonder how the student will contribute to campus life: through unique characteristics or demographics (#7), through special talents (#9), through interest in research (#10), and through demonstrations of a student’s character and values (#11).

• How does a student demonstrate all those? Through the essay, the activities list, and through recommendations, which turned up as #8 on the 2020 rankings.

• Finally, an area students often don’t understand is demonstration of interest and enthusiasm in attending (#12). Are you following the college on Facebook? Did you visit the campus? Seek an interview? Colleges don’t like to extend an offer of admission to a student who will go elsewhere, so when you decide on your first choice, let them know!

The complete survey results can be found here.

Impact of DOJ Agreement on ED & Admission “Poaching”

by Mark H. Sklarow, CEO, IECA

By now, most independent educational consultants (IECs) who work with college bound students have heard that NACAC has reached an agreement with the Department of Justice that eliminates several provisions of the NACAC SPGP. The DOJ argued that some of these rules—those requiring colleges to restrict recruitment efforts—constituted collusion or restrained trade.

Many IECA members have asked for guidance on what they might expect or “what to tell client families” so they are not blind-sided as the rules that colleges have followed for years become relaxed.I think there are two specific bits of information IECs and families should know:

1. Colleges for years have agreed to a universal response date, the date by which students would commit to a college for the fall. Colleges had agreed to rules that prohibited them from trying to “poach” a student who had made a commitment elsewhere. Meaning, colleges would not pursue a student who committed to attend elsewhere, including a prohibition of incentives to change their mind (like a last-minute bump in financial aid).

This rule will end. So, what will happen? We really don’t know. Most organizations, like the National Association for College Admission Counseling (NACAC) and IECA believe most colleges will, at least initially, voluntarily keep to this rule. Yet we know that any college that fails to achieve enrollment numbers may feel compelled to recruit past a student’s personal decision or beyond the May 1 deadline. Like the proverbial leak in the dam, what we don’t know is if a few colleges pursuing students will result in an all-out effort to recruit already committed students.

We also don’t know yet if colleges will take actions proactively to protect students that commit. For example, I predict that deposits may well increase from the hundreds to a thousand dollars or more, all to make it less likely that students will casually accept offers late in the year with a new pursuer, post-commitment. Likewise, housing deposits and fees could increase. Thus, while some colleges may pursue students who have committed elsewhere, other colleges may work to make a student think hard before making an expensive decision to change their commitment.

Other questions will be left to IECs to consider. If colleges can seek to recruit students who have already deposited, will our advice that students may not double deposit or admonitions that once you accept you must withdraw applications elsewhere, still be valid? Will this lead to a “second season” of admission where students are free to negotiate for their best deal?

2. The second area that the Justice Department secured a change was in recruitment of students applying under a binding “Early Decision.” The rule had been that colleges could not use special incentives to entice students to apply early—and commit—since this was binding. For example, colleges were precluded from using special Early Decision scholarships, or early decision priority for dorms or classes.

These rules, too, are now gone. Colleges may begin to offer incentives to apply under a binding ED, and there are signs that colleges are exploring this. Again, we hope that such incentives don’t become widespread, but I suspect it will happen. We know that Early Decision is a serious commitment, and as such, a decision should be done upon thoughtful and careful planning with an IEC when there is a clear first choice, not merely because an incentive is put on the table.

Once again, IECs will have to ponder the advice they give to students. Such incentives could become one more variable to consider in the process.

Colleagues, I hope this information helps as you think about what could occur. It will be important to follow how the application year develops as your work with students will almost certainly be impacted. What we don’t know is how much or how fast the traditional rules will be become victims to the DOJ rulings. Those attending IECA’s Spring Conference in Connecticut will see agenda items on this issue, including an address on this topic by Jayne Fonash, NACAC president and IEC.

Change in Status: An Update on the Legislation in California to Register All IECs

By Mark H. Sklarow, CEO, Independent Educational Consultants Association
 
The proposed law to register Independent Educational Consultants, which passed the Senate and Assembly Committees on Business and Commerce, now sits in the Appropriations Committee’s “Suspense File.”
 
The Suspense File is where bills go that are expected to cost taxpayers money that has not been budgeted. By assigning this bill (AB-1312) to the Appropriation’s Committee’s Suspense File, the state is acknowledging that a bill that was meant to be revenue neutral will, if passed, cost the state of California money.
 
The California government has estimated that implementation will cost the state between $12 and $25 million in the first three years! In theory, the next step is for the Appropriations Committee to weigh the benefits vs the cost.
 
In their research, the California government relied heavily on data supplied to them by IECA. Based on this research, our position, and the anticipated cost, they seem likely to conclude that the registry’s cost greatly outweighs any perceived benefit.
 
Moreover, the Suspense File is where California legislature sends bills—hundreds annually—to die. Often these are bills that sound good to voters but have hidden costs and difficulties. This view—that California was getting into more than they realized—is what IECA was advising in part (our argument was that they would either need to rely on us or spend considerable sums vetting IECs on their own).
 
Be aware that the bill could be resurrected. IECA will keep an eye on it and update with any additional information as it becomes available.

How IECs Help Level the Playing Field in College Admissions

by Mark H. Sklarow, CEO, Independent Educational Consultants Association

I am pleased that in response to the recent college admission scam, many are looking for solutions that address colleges, athletic programs, the role of privilege, and the role of independent college counselors. Unfortunately, some have suggested a solution that would increase the benefits to the already privileged.

Some opinion pieces have appeared suggesting that no one should be allowed to charge for college admission advice. This attitude favors the wealthy, privileged families that are able to send their children to private schools, often costing in the tens of thousands of dollars and whose college counselors serve small numbers of just 20-30 students. Such a system provides a benefit to those privileged enough to provide such support, while leaving public school students behind. These public schoolers often face impossible ratios of 600 to 900 students per counselor—with that counselor handling crisis intervention, course selection, as well as college advising.

Independent Educational Consultants (IECs) help level the playing field by supporting working- and middle-class students who go to public school, by allowing families of more modest means to gain similar expert help and advice at an hourly rate that is affordable for most. In addition, all members of IECA commit to efforts to serve those from underserved communities.

Those that want to stop the use of all paid assistance (would they refuse paid tutors for students struggling in school, as well?) misunderstand the fundamental role of independent educational consultants. IECs help students explore college opportunities and find the right place for them to succeed academically and socially. IECs don’t get students admitted—they help students demonstrate why they deserve to be admitted at appropriately chosen schools. They help students find colleges they might not have heard of—often out of their region—and they help students put their best foot forward.