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Upcoming IECA Conferences:

May 2 - 5, 2012
Boston, Massachusetts

November 7 - 10, 2012
Atlanta, Georgia

April 10 - 13, 2013
Chicago, Illinois

November 13 - 16, 2013
San Diego, California


Archive for the ‘Marketing’ Category

Nearly 100 Presenters will Examine Hot Topics in College Admission, Boarding Schools, Special Purpose Programs & Independent Educational Consulting

by Mark H. Sklarow, Executive Director, IECA IECA’s Conference registration for our 35th Anniversary Conference in Dallas, Texas opens this week. Attendees will be treated to exceptional opportunities for networking, information exchange, and unique keynotes from nationally recognized experts. In addition, dozens of breakout sessions will allow attendees to personalize their attendance. Tracks allow for independent … Read more »

Information Dump: The Summer Training Experience for Upcoming Independent Educational Consultants

by Mark Sklarow, Executive Director, Independent Educational Consultants Association From the 2011 Summer Training Institute, Swarthmore, PA Picture a dump truck, no, more like three dump trucks. Each filled to the top with information every independent educational consultant (IEC) should know in order to be knowledgeable, competent professionals. Now we can assume that under normal … Read more »

5 Key Trends for IECs During Second Half of 2011

by Mark Sklarow, Executive Director, Independent Educational Consultants Association From the 2011 Summer Training Institute in Swarthmore, PA Yesterday afternoon we opened the Summer Training Institute with an amazing group of 100 attendees and 20 faculty and staff, including a number of “visiting” admission professionals. In the first afternoon attendees explored the resources, knowledge, experts, and … Read more »

Summer Training Institute Becoming Just a Memory? Time for a Tune Up!

by Mark Sklarow, Executive Director, IECA Over the last decade, from Claremont-McKenna College in California to Johns Hopkins University in Maryland, hundreds of independent educational consultants got an important boost in establishing their new practice by attending an IECA Summer Training Institute. In recent years, nearly 100 attendees each summer have participated in the program … Read more »

Social Media and IECs

by Benjamin Caldarelli, IECA Associate Member (Arizona) [NOTE: We have invited IECA members to contribute to the Independent Educational Consulting Blog. The views expressed in their blogs are their own and do not necessarily reflect the views of IECA. If you would like to contribute to IECA's blog, contact Sarah Brachman at Sarah@IECAonline.com] For a … Read more »

It’s ALWAYS About the Match

by Mark Sklarow, Executive Director, IECA Two very different experiences yesterday brought home the singular message that has dominated this profession since it was “created” more than 35 years ago. Yesterday morning I participated in a research session sponsored by the American Society of Association Executives Foundation. Along with eight other association CEOs, we delved … Read more »

On NY Mom Suing Preschool for Ruining Daughter’s Chance at the Ivy League

by Mark Sklarow, Executive Director, IECA Most of the country was focused last week on the unfolding multiple disasters in Japan. Not in New York City’s Upper East Side where the story of the week was one mother’s lawsuit against a private preschool. Nicole Imprescia filed suit against York Avenue Preschool for having “jeopardized little … Read more »

Women Control Family Budgets and They Are Nervous: A Lesson for IECs

by Mark Sklarow, Executive Director, Independent Educational Consultants Association On the radio today I heard a report that women are overwhelmingly the chief financial officers of their household. In that role, women are increasingly worried about household debt and savings. These findings mirror the message I brought to members of the Independent Educational Consultants Association … Read more »

Kudos to IECA Members Breaking New Ground in Online Communication

by Mark H. Sklarow, Executive Director, IECA A number of IECA members have explored creative use of social media, Web sites, and other forms of electronic communications, providing new ways to reach families and serve student needs. A few highlights: Mark Montgomery (Associate Member, CO) has probably done more to harness the educational and outreach … Read more »

Executive Board Meets with Three Primary Areas of Focus

by Mark Sklarow, IECA Executive Director The Executive Committee of the IECA Board of Directors met Monday and Tuesday this week to examine current issues and ensure the Association’s future is on track, incorporating member feedback and planning for upcoming meetings of the Board of Directors.  While the officers examined numerous topics (e.g., conference changes, … Read more »

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