by Mark Sklarow, Executive Director, IECA

We tried a number of new things at the conference: from a bookstore and Conference Central to debates and a master class. Among the most anticipated were our first Speed Meetings that gave participating schools and consultants a series of short, seven-minute appointments over a three-hour block of time. Drawn directly from evaluations and letters, here’s what we heard.

My view: the school meetings went flawlessly, a few glitches with the therapeutic meetings need to be ironed out but the concept works. I’m thrilled that we could offer these to schools at a cost of under $200, about $10-$15 per contact. Add your thoughts using the comment section:

from Dana Harbert, Eagle Hill:
“Eagle Hill School participated in the consultant speed conferencing. I am grateful that we as a school were chosen for this venue. I think six minutes for conferencing proved to be a decent amount of time to start discussions (and in some cases to finish the discussions). I want to stress, however, that these speed conferencing sessions should always be in addition to the swap on Thursday morning. This was my eleventh IECA conference and it was by far the best.”

from Andrew Weller, Ridley College:
Thanks for selecting Ridley College for the first of the speed meetings—it was great. You asked for feedback and I only have one thing really: It would have been great to have at my table a list not just of all the consultant attendees but a list of the ones I was seeing—in order. On the whole, I heard very positive comments from folks and imagine you did as well. Most people in the room were disappointed when it ended! That said, the one criticism I heard from others was that seven minutes was not long enough. I respectfully disagree. I think these meetings function best when the goal is to assess whether or not the conversation needs to continue outside the scope of the event (meet later, visit someone in their office, have them to campus, etc.). I imagine those unhappy with the short time probably did not have a good game plan or were expecting too much in just a short time. My singular goal for each meeting was to simply determine if there was mutual interest in continuing the conversation—and the time allotted was sufficient for that.

from Maryline Deschamps Kruger, educational consultant:
I had my doubts about the speed meeting format, but after participating in the therapeutic program speed meetings I’d like to report that I was pleasantly surprised. I found them extremely informative and believe that the information I gathered will prove to be helpful to my consulting practice. Thank you IECA!

From Brian Fisher, AdmissionsQuest:
The speed meeting approach gives admission officers and educational consultants a quick, defined time to exchange substantive information. It could be a new introduction. It could be catching up on what’s new. This new approach represents a purposeful exchange. Schools & consultants agreed that it’s an excellent modification to the conference format.

And 10 anonymous comments quoted from the conference evaluations:

(1) I was disappointed with the Therapeutic Speed Meetings! The organization was poor and we only got to meet with about half of the consultants we expected. The consultants did not seem into it and did not follow the rules!

(2) The Speed Meetings on Wednesday morning were excellent. Wish there were more opportunities like this…do another round rather than the Thursday morning fair?

(3) I was not happy on how the schools were selected for the speed meetings. My school did not get in and I feel like the fair was not as well attended by consultants since they participated in the speed meetings.

(4) I thought the Speed Meeting session was a terrific addition. Please keep it in the conference agenda. Thank you for this opportunity to speak at length with an IECA member.

(5) Overall, this was the best IECA conference I have attended in six years. It was so well attended, and I enjoyed all the opportunities to network. The speed conferencing was spectacular. I thought six minutes would be too little time. It was fine though. Probably ten minutes would be perfect.

(6) The therapeutic school speed meeting was horrible!! It did not start on time. Many consultants showed up late and others did not show at all. During the meeting consultants didn’t keep the rotation order and did virtually what they wanted to. In the future, the meeting times should be 10 minutes long, breaks should be followed by EVERYONE and, it needs to be much more organized.

(7) I really do think you should offer the speed meetings the afternoon before the college/school fair. I had at least seven consultants state they wished they had more time to visit and discuss.

(8) I participated in the Speed Meetings. These were GREAT! Made the IECA conference more valuable than any I have attended in years. I would love to see this replace the info swap. I would love to see the speed meetings take off. I think eight or nine minutes would be better than six. For consultants who did not know Bement, a few extra minutes would have been helpful. I would be more than happy to see this event grow from a morning to an all day event (with breaks and lunch) or two mornings. The time flew by for me and the use of breaks during the morning was helpful and sufficient. I do hope more consultants sign up next year. I feel as though the information from Rachel about what to bring and what to prepare was helpful and accurate. I felt really ready for my meetings and the time with the consultants was really valuable. Only change (aside from two to three more minutes) I would suggest is making it longer so we can meet with more consultants!

(9) Please find a way for more programs to participate in speed meetings. It was hard having only one program like mine be eligible. If it was successful for the boarding schools, I certainly believe it would be an instant success for colleges and universities.

(10) I was disappointed in the Speed Meeting session for therapeutic schools as a number of consultants chose not to attend so that left a number of programs with an empty dance card.

By Peter Baron, AdmissionsQuest

By Brian Fisher, AdmissionsQuest

Dr. Nido Qubein, President of High Point University, shared his zest for life and his philosophy during Thursday’s conference lunch. Part tent revival, part comedian, part practical philosopher, part story teller, Dr. Qubein affirmed the importance of education and the transformational experiences that schools and educators provide students.

Preaching to the choir he made the case for the responsibility that educators carry and the great affects they have on their students.

Environment. Environment. Environment. He likened students’ abilities to grow and adapt the adaptive abilities of the Koi fish. An environment rich in opportunities, expectation, and support grows the healthiest students.

Focus, expectation, and modeling drive his interactions and decisions for his students. He’s brought student centered learning to his alma mater, High Point University.

I laughed more during Dr. Quebein’s talk than during any keynote I remember. What I write doesn’t do justice to Dr. Qubein’s public speaking.

By Peter Baron, AdmissionsQuest

Erin Avery, Avery Educational Resource, IECA member, talks about what she enjoys about the conference- from conference sessions to the networking opportunities to the quality discussions with schools, colleges, therapeutic programs & vendors.

Ben Kavanaugh, Bucknell University shares the college perspective on IECA Charlotte:

Cyndy McDonald, College Consultant Assistant, shares her impressions of the conference.

Clint Williams, Maine Central Institue, talks about why he values the IECA conference.

Sharon Laney, Three Springs tells us about the networking opportunities and conversations that happen at IECA.

By Brian Fisher, AdmissionsQuest

I spent a few minutes in Barbara Cunningham’s (Summit Preparatory School) Wednesday presentation “Intellectually Gifted Underachievers: The Oxymoron Unraveled.” She’s done nice work in establishing some correlations and common experiences of kids who fit this profile and developing strategies to move them toward fulfilling their potentials.

In a word, these kids require engagement. They want to be actively involved and benefit from strong relationships. They want their thinking to contribute to the future.

Good work always seems to come back to reaching out and connecting.

By Brian Fisher, AdmissionsQuest

Pink, author of A Whole New Mind: Why Right Brainers Rule the Future made the case for faster changes in American educational structures- arguing that we’re missing the future by basing our school educational models on our past.

It’s tough to shift our thinking, basing our educational approaches and philosophies- not on what worked best in the past- but on our best judgments of what will be best for the future.

Past approaches worked for me; it worked for my parents; it should work for tomorrow. We seem to leave the constant of change out of our educational planning.

Arguing that the abilities of the future mater more than the abilities of the past, our educational system needs to begin looking forward- preparing students for future economic and cultural realities.

Making the case that routine tasks, automation have become commodities and will seek the lowest labor costs, what, then, does the future hold for the US economy and educational systems- complexity, premium design, and new products.

Creative engagement based on looking toward the future.

Education, Pink argued, isn’t moving fast enough to build and support the shift away from the routine production based economy. The tools and approaches that worked in past decades aren’t necessarily the best tools for the future.

What worked for parents in the past stands in the way of updating our childrens’ education for the future.

To prepare for the future we must let go of our past-based assumptions- “myth of metrics,” “myth of math, science and engineering,” and move beyond the motivation of “if-then incentives.”

Our best economic and educational future lies in moving our world and educational view from compliance to engagement- not just doing, thinking creatively about your environment and how to do things differently.

Success in a complex world requires engagement.

“Compliance will get you through the day. Engagement will get you through the night.”

By Brian Fisher, AdmissionsQuest

Everyone on campus or in your office conveys messages and sells the school or your services. We all think we practice pretty good customer service. Do we?

Beth Black, Cherokee Creek Boys School, made the case for service in her presentation, “Everything I learned About Marketing, I Learned from a Mouse.”

In schools we assume our customer service is pretty good. But, in my school experiences, we never sat down and worked through constituent/customer service from beginning to end. What does it mean and what do we need to do make sure that we respond as well as possible in every situation?

Bluntly, we never had customer service philosophy or plan. We just assumed that everyone had good sense of customer service- responding to families in the best, most effective way.

Black took participants through the eye opening exercise of customer service from the customer’s perspective and the ways in which organizations can define and build systems and philosophies that keep the customer at the fore of every employee’s action.

The bottom line, “Quality service lives in the hearts and minds of the staff.”

Schools tend to become wrapped in their routines and daily events. Consultants with solo practices or small shops sometimes forget about a clean parking lot or warm entryway. We let our external connections slip.

Customer service basics weigh heavily in the equation; returning phone calls and returning e-mail matter more than ever.

The best anecdote of the meeting- the school maintenance man who greeted campus visitors and was equipped to provide an introduction to campus. The family- purposefully visiting this campus unannounced- appreciated the warm greeting. Their student enrolled.

Why customer service here and now? It’s a topic/concept that we often let slip in education. Education sells itself right? Not necessarily.

By Brian Fisher, AdmissionsQuest

A new conference approach has enhanced the way educational consultants & schools exchange information. Hello Speed Meetings. Nice to meet you.

The speed meeting approach gives admission officers and educational consultants a quick, defined time to exchange substantive information. It could be a new introduction. It could be catching up on what’s new.

This new approach represents a purposeful exchange. Schools & consultants agreed that it’s an excellent modification to the conference format.

By Peter Baron, AdmissionsQuest

Enjoy this set of photos from the opening day of the conference. You can check out the originals by visiting the IECA’s Flickr pool:

Created with Admarket’s flickrSLiDR.

By Brian Fisher, AdmissionsQuest

The first official morning just concluded. Formats and offerings have changed and that’s good.

I talked with Mark Sklarow from the periphery of the Speed Meeting sessions to get his take on the conference and the new approaches.

In a word, there’s more meat. The conference has tightened its focus on professional experiences and information. There’s still networking to be sure, but serious education and professional development are in the fore here in Charlotte. As Mark said, the conference priorities have shifted from “a little education with a lot of networking to a lot of education with a little networking.”

Mark found that schools and consultants were looking for more content- more return on their conference experience.

The pre and post conference workshops now book-end the conference with intense detailed presentations covering serious topics and current research.

Check back soon to see video conversation recorded at the Speed Meetings. We’ll work hard to post them as soon as we can (we recorded 17 so it may take a bit, but be patient).